Small and Medium Businesses Now

Information, Trends, News and Events on SMBs

Effective Ways of Online Advertising for Your Small Business

With the growing popularity of Web technologies, it is getting easier for businesses to promote product/services online. Small businesses need to leverage online advertising, because, it is cheaper, faster and makes it easy to interact with the customers. They have to promote their products effectively to increase the number of visitors and sales. Some strategies […]

What is PPC? How it Helps Small Businesses?

Pay-per-click (PPC) is an Internet advertising model that helps businesses to attract traffic to their website. Unlike organic search engine optimization (SEO), PPC is a paid method. The advertiser has to pay either to the publisher (website owner) or to the search engines, based on the type of advertising model, only when the ad is […]