Small and Medium Businesses Now

Information, Trends, News and Events on SMBs

What is PPC? How it Helps Small Businesses?

Pay-per-click (PPC) is an Internet advertising model that helps businesses to attract traffic to their website. Unlike organic search engine optimization (SEO), PPC is a paid method. The advertiser has to pay either to the publisher (website owner) or to the search engines, based on the type of advertising model, only when the ad is […]