Small and Medium Businesses Now

Information, Trends, News and Events on SMBs

Choosing a Web Design Company for Your Small Business

Choosing the right web design company is a crucial decision for your small business. You need to do enough research before you zero down on a web design company, because a well structured website that has good design and layout will gain popularity and generate traffic, whereas, a poorly designed website can drive away your prospective customers. Therefore, you need to be very sensible in choosing one for your business.

In this article, we discuss some of the things you need to consider before you hire a web design company for your small business website.

Technical and marketing skills
A good web design company will have skilled professionals in web designing and development, SEO and content. These services absolutely apply while designing your website. While these are the minimum set of criteria, creativity is an important thing to consider when choosing a web design company. Check for the company’s portfolio (list of websites designed already). You will get a clarity on how they work and what you can expect from them.

Designing SEO friendly websites
Creating an attractive website and being online is not enough. It needs to be such that search engines find your website credible to rank. For this, the website should have less loading time, minimal number of images, limited use of Java, easy and simple navigation buttons, etc. These features are essential to create optimal user experience. Unless the web design company has some knowledge on SEO and how it works, it cannot design SEO friendly websites.

Designing according to your specifications
Every small business has its own needs and specifications. Unless the company is professional enough to consider your specifications, you cannot get what you expect. Note their way of communication – how promptly, effectively and appropriately they are communicating. This is likely to help you consider whether or not to do business with.

Budget constraints
Small businesses are often cash crunch. Budget is always a constraints for them to expand their marketing. So, while choosing a web designing company make sure that they are offering services within your budgets. Some companies will offer special packages to SMEs, you may get better services at lower expenses from them.

Repute and experience
There are thousands of web design service providers. Identifying a good is often a tricky task. Research online thoroughly. It is very important to consider repute and the number of years of experience of the web design company. You could also get an idea from word of mouth from friends and relatives.

Trust between the designer and business is important. Mutual trust is important as one party collaborates with the other.

Delivering results in time
Getting your website completed on time is very important. For this, the service provider needs to provide service optimally. On-time delivery of results is indicative of good professionalism on the part of the service provider.

Hope these things help you choose a good web designer company. You can also recruit an in-house web designer, provided you have some knowledge on web designing to guide him in a right way.

Benefits of Risk Management

Many businesses’ failure in the first two years of existence is because they don’t identify risks in their operations or they avoid creating and implementing risk management plan in their business. With a risk management plan, business owners can protect their business finances which would result in their business continuity.

Here are the benefits of Risk Management:

  • Helps businesses see the overview or list of possible risks that eventually disrupt the business operations.
  • Enables organization to mitigate, control or reduce the risks.
  • Tracking of risks will be easier.
  • Helps reduce insurance premiums.
  • Helps in maintaining organization reputation.
  • Protects businesses against various dangers like environment or natural disasters, data theft, financial thefts, etc.
  • Optimizes business productivity.
  • Helps businesses to save on cost and time as they can quickly identify and mitigate the risks in a correct time.
  • Acts as a template for future endeavors.
  • Businesses can also discover new opportunities.
  • Supports the business continuation plans.

Know the Benefits of Having a Website for Your Small Business

Creating a website is similar to creating business because it is part on the business. The website should look professional. Today more and more people are relying on the Internet, thus the website is important for businesses of any sort. If you want to sell your products in the site, trust is the most important thing to maintain. Maintain a professional website and you can develop trust easily by offering some services and they never hesitate to buy your products by using any type of money cards. If you are posting articles in niche, the customers will believe you and they want to stay with you.

It will help you get better search engine ranking and also visibility. This is possible when you feature in different galleries in the site. If you have the more ideas and the topics to the targeted audience, our site ranking will improve automatically. The design for your site is important, because it will attract more people and increase the more traffic for your site.

Your website should give the first impression as the proverb says “first impression is best impression”. Therefore create/design your website in such a way that should give a professional look and attracts and impresses viewers. This in turn, helps create a great traffic to the business.

The design which you create should be consistent even for years. While creating your site, you should take long time and also create a good website that should be able to create a long lasting impression on the audience. Your site is showcased in many websites, making your website more effective in creating business. And it allows you to challenge your competitions, it wont look cheap and looks excellent, it gives a quick access for the clients and many more.

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Advantages of Motor Fleet Insurance for Your Business Vehicles

There are many businesses that own more number of vehicles to use them for business purposes. Even home-based business are also maintaining a group of vehicles for business or commercial purposes. Regardless the size of the company, it is mandatory to have insurance for vehicles that are used for the business purpose. For a full coverage insurance, motor fleet insurance policy is the best product to insure each and every vehicle used for the business.

There are many advantages of motor fleet insurance policies that are being offered by various insurance companies.

Flexibility with sort of insurance protection:
Any type of vehicles, whether it is a group of cars, trucks, vans, buses, even motorcycles that are used purely for business can be insured under motor fleet insurance policy.

More security for employees and drivers: With the motor fleet insurance policy, any accident that causes bodily injury or loss/damage to the property of your employees and driver can be paid out as soon as possible.

Tax-benefit: Motor fleet insurance is a business expense. When you get coverage for your business vehicles, it becomes tax-write off. So, you can enjoy the tax benefits while traveling safely on the roads with carrying a right commercial auto insurance.

Flexibility in payment options: With motor fleet insurance, you will have flexibility in paying the premium for all the vehicles insured, instead of paying each and every premium in case of individual policy. It saves time and cost along with having less paper work. Also, avoids particpation of different insurance companies.

Having understood the benefits of motor fleet insurance, you can get a right and adequate cover for your business vehicles, depending up on the requirement of your business. Read the rest of this entry »

Types of Protocols You must Monitor for Your Business

For any online businesses, it is very important to showcase their products to customers and to reach clients worldwide. If it is not available online 24×7, it will create worst impact on the company. Following are protocols you must monitor for your business:

Http is one of the important protocols in the Internet application used to send requests from the client and receive the response from the server via using a web browser. If you need to monitor all the Http requests and server responses then you can monitor using the http monitoring service.

File Transfer Protocol (FTP) is used to transfer a file from one host to another host. As many of the operations in any organizations involve uploading and downloading from servers, there are many chances of having that the file downloaded can be corrupted file. FTP monitoring services when used can alert the users via e-mail and restart the server automatically.

POP3 monitoring servers are used for email servers, if the mail servers are down, then customers and employees are unable to receive the mail. Using these monitoring services, one monitor the performance of the mail servers.

SMTP protocol is used to send message to the server. SMTP monitoring services can check the availability of the servers and the ability to send the messages.

Internet Mail Access Protocol (IMAP) is used to access mail. It is used to store the mails on the servers and to check the presence of the mail servers and password authentication.

Domain name servers are used to translate the domain names from the user readable form to the IP addresses. If any DNS server is down, the website and mail servers will not be available to the outside world. To ensure proper functioning, DNS monitoring services are used.

MYSQL monitoring services are used to monitor the MYSQL servers. These can check which query is taking long time to respond.

SSH protocol used for secure data communication between two networks. By using these monitoring services, network outages and protocol failures can be quickly detected. Read the rest of this entry »

Small Businesses Can Avoid Dangers to Data Security: How?

The recent theft of over eight million passwords from a couple of networking companies has scared small businesses. Such events have led to loss of identity to fraudulent elements. Companies who were on any of the social websites were targets. The consequences are disastrous.

Small businesses are subject lethal conditions for their survival such as their relation with their vendors, customers, and other networks that make them thrive successfully.

Here are some tips on security. However, you should be proactive and fast in effecting these tips.

  • Change all your passwords immediately on social network websites. Keep on changing them as long as you have the fear of hackers’ attack on the networking company’s website that is linked to your social networking website.
  • Do not set the same password for all sites. It is likely to get divulged to hackers.
  • Avoid using exactly the same password for more than one website. Have lengthy passwords formed of letters of the alphabet numerals and other characters for each online account (social media banking).
  • Avoid clicking on URL links. Instead, go to the networking websites directly and do not use emails or social media communication.
  • Take extreme caution while sharing data on social networking sites. Small business owners face blackmail and fraud. Therefore, know that your sensitive data pertaining to your business can be mis-utilized. To avoid this, know what sort of data you should share and what you should not.
  • Do not record confidential personal or business data including passwords, financial records, or any other sensitive information even if is in ‘private’ place.
  • It is quite helpful to educate your employees by framing guidelines with regard to using social media networks and potential dangers involved in the use of such networks and how to avoid scams.
  • Small businesses in their own interest should subscribe to fraud detection and protecting services that are available in the market. This is because unless such business earn returns on their investment substantially, it becomes very hard for their very survival. Once you have such a service looking after your service, rest assured and concentrate on your chore.

Small businesses will find social media networks to be useful attracting customers, building brand and finding more potential customers. However, imparting to them education would protect these businesses against fraudulent elements online.

Small Businesses Unmoved by Attack on Data

According to a recent survey by the Hartford as many as 85 per cent of small businesses are of the belief that a data breach is not likely. Many SMBs have deployed simple security measures to protect their customer and employee data. As per the survey, the enterprises followed eight best practices as enumerated below:

  • Locking and securing customer, patent or employee data – 49%
  • Denying employees’ access to sensitive data – 79%
  • Safe disposal of customer, patent or employee data- 53%
  • Protection of passwords and data encryption – 48 %
  • Having an appropriate private policy – 44%
  • Updating systems and software regularly – 47%
  • Using firewalls to control and lock-out hackers – 48%
  • Ensuring remote access to their company’s network is secure – 41%

The survey also found that 61% of business owners believe a data breach violates trust among customers and would endanger their relationship with all involved in business, 38% have negative opinion of companies that have recently had breach, 34% of the business owners would have difficulty in going with government notifications requirements, and 47% are of the view that it is impossible for small business to completely safeguard customer, patient or employee data.

How to Protect Your Small Business from Cyber Attacks?

SMBs these days have become enough computers savvy. They should indeed be so. The coming up of mobile devices has led to delusion of events like supercharging or attacking them. While it is a welcome trend for SMB to use increased use of the Internet, it has led to attacks on such enterprises by cyber criminals. They take their own course to attack the SMBs. Such criminals pilfer SMBs’ critical data. Hence, it is significant for SMBs to protect their data without taking into account where the enterprise is located. They should impart training and education to their employees in this respect.

In view of repeated attacks on SMBs, it is instructive for them to abide by the following tips:

  • Have a security solution for the entire enterprise on Mac and Windows. It is essential for keeping their computers clean and malware free.
  • Install the latest version of security software and operating system and third-party applications updated with latest patches. This is essential because Trojan horse and other malwares are renewed every day which can be tackled only by the new software.
  • Have in place for your company a security policy. Your employees should be aware of Internet safety, security and latest threats. They should be trained in respects of dealing email attachments, links from unknown sources and requests for usual software updates.
  • Enforce rules regarding strong password. Having strong passwords helps you protect data on a laptop if a device is lost or hacked. Instruct employees to change their passwords on a regular basis, say once in three months.
  • On desktops, laptops and removable media, implement encryption technologies. By this, you can protect confidential data from unauthorized access.
  • Backup and recovery of complete information is important to keep business desktops, servers and applications running smoothly in case of disruption.

Is Website Monitoring Service Important for Small Business Owners?

People who own a websites should know the basic technical aspects for the website development for better functionality of the website. However more popularity of the websites depends on the number of people accessing his owners. The people attracts to the websites only when it provides crucial and helpful information is provided. In today’s world, internet has changed our lives drastically, so the websites owners need to pay more attention to the fact that they should provide a facility to the users to access the websites with in a time. Now a days people are doing every transactions online. So if someone wants to be a part of the incredible world by running a website then he must pay attention to the running of the website and keep valuable basic information about website-monitoring service.

If the owner of a small business does not pay attention, then s/he is likely to lose the opportunity to earn money or business through his website. However to avail this, website monitoring service must be designed in such a way that it can involve a wide range of elements to function properly. Most of the providers of website monitoring service offer some additional elements to catch the attention of visitors. They always try to ensure that client’s website will work properly.

However servers must be taken care for secured functioning. So, reliable and professional website-monitoring services are always cost-effective as they take care of the website. Some company providers offer these monitoring services 24x7x365 days and notify website owners regarding its functioning and downtime if any problem occurs in the clients’ websites. Read the rest of this entry »

Small Business in U.S are Unaware of the Benefits of Health Care Tax Credit

A recent survey by Wall Street Journal and Vistage International, a peer advisory organization for CEOs and senior level executives based in Sandiego says, small business owners and CEOs find it hard to understand the Health Law as presented by Federal government. The survey is for those with annual revenues of $1 million to $ 20 million. It throws light on business and public policy issues.

When asked if they are qualified for a small-business health care tax credit 2010, two-third said they were not certain because they were not aware of the details.

The credit is aimed to help the small tax-exempt organizations take the benefit of cost of covering their employees. Reportedly, only 170,000 small businesses took advantage of the credit in 2010 as against millions expected.

It is, however, feared that the Supreme Court ruling could nullify the credit. If the ruling is in its favor, it would trigger a debate whether or not the credit be expanded so as to enable it to cover a great chunk of small U.S. companies. The health-care tax credit came into being when the Affordable Care Act was converted into law in 2010.

The salient findings of the survey are as follows:

  • 10% of the participants in the survey said their businesses qualified for the award and 24% said their firms did not.
  • Some business cited reasons such as too narrow restrictions, complex tax forms, low dollar returns as reasons for not using the credit whilst others believe it is because of lack of awareness of the program.
  • A new index, Small Business CEO Confidence Index has been invented. It is based on some monthly finds and will track changes in business attitude among small-business owners and chief executives. To start with, it has been fixed at 100 and will move up or down depending on the future survey findings.
  • Half of the participants in the survey have plans to hire in the year ahead. About 58% percent of the companies in the West foresee expansion of their staff, as against 44% in Northeast. One-third of the heads of small companies had job openings in June, which remain unfilled.
  • 67% of the companies predict increasing sales and only 8% expect a decrease. However, outlook is not very positive about economic conditions in the US overall.
  • Business owners in Southeast states expect 40% better conditions compared to 24 % in the Northeast. One-third expect that overall business conditions would improve, 46% expect them to stay the same and 18 % expect them to worsen.